What we found here at WSI eMarketing, is sometimes as opposed to wanting us to provide a service, some people wish to have the knowledge and tools to be able to do this in house. Most commonly this occurred in the area of social media setup and management. This is why we started running 3 different types of workshop:
Monthly Social Media Strategy Workshops
Monthly Mobile Marketing Strategy Workshops
Linkedin 'Deep Dive' Workshops
Twitter & Facebook 'Deep Dive' Workshops
Dedicated in-house Workshops / Consulting
Social Media Workshops / Consulting:
These workshops were designed to give attendees a broad knowledge on the top 5 social mediums: Facebook, Twitter, Linkedin, YouTube and Blogging. Or we offer individual solutions on a wide range of other possible social marketing channels, Contact Us to find out more.
In these workshops you'll focus on:
Social Media Strategy Workshops:
Where to start - avoiding the pitfalls of others
Which Social Technologies get the best results in your industry or sector
Looking at the top 5 UK Social Media
- Blogs, Facebook, Linked-In YouTube & Twitter, examine:
What is it, and why do successful companies use it?
7 Secrets of success
How to leverage them for your company
Some useful Hints, Tips and Resources for each
'Deep Dive' Workshops:
Improving Social Discovery, Search Discovery & Reputation Management

Best practices on use

Important considerations

Tools and resources available

How you can get started or improve your presence
Mobile Marketing Strategy Workshops

An introduction to Mobile Marketing and Mobile Websites

Working out if Mobile Marketing is for you including Mobile Advertising

Understanding how to measure Mobile Marketing (KPIs)

Looking at how it fits into your marketing mix, e.g.the use of Mobile Apps

Choosing the right opportunities, e.g. using tactics like M-Commerce & QR Codes
All attendees will walk away with copies of the day's presentation, our most recent 'Social Media Strategy Kit' and an invite to our private WSI Social Media Inner Circle group on Linkedin, where previous workshop attendees share experiences, progress, best practices, and where we post any important social news or information.