Service Definition: Local Fusion SEO Packages are formulated for Business who wish to increase sales from Local searches. Local Businesses are Businesses who provide services to a local population.
The importance of local search marketing: The new Yellow Pages are Google Places, Bing Local and Yahoo Local
- 1 in 5 searches on Google is Local (Google)
- 97% of consumers search for local businesses online (Comscore)
- 73% of all online activity is related to local content (Google)
- 82% of local searchers also call or come to your location (TMP/Comscore)
- 66% of Americans use local search to find local businesses (Comscore)
- 54% of Americans have replaced phone books with internet and local search (Comscore)
- 43% of search engine users are seeking a local merchant online, with the intent of buying offline (by phone or in person)
- 41% of consumers say they use a location in their search terms such as "chiropractor in Atlanta" (Comscore)
Digital Marketing Application: Any Local Businesses who provide services to a local population such as:
Accommodation, Hotels, B&B, Food & Beverage, Government services, Restaurants, Retail Shops, Hair & Beauty, Sports & Recreation, Automotive services, Domestic services, Travel & Transportation, Financial services, Clothing, Education & Learning, Preoessional services, Utility services, Trade services and many more
Learn directly from Google, the importance of Local search